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Magazine excerpts featuring Korean skincare products, including cleansing oil, lotion, and sunscreen.

Which Beauty Editors Love Round Lab – And Why

Editors Are Reaching for These Korean Skincare Products Again and Again—Here’s Why

Beauty editors try everything. From the latest launches to cult-favorite formulas, they’re constantly testing what’s worth the hype. So when multiple editors keep reaching for the same products, we take notice.

From hydrating SPFs to skin-calming cleansers, Round Lab’s most-loved skincare products have earned praise from top-tier outlets like VOGUE, The New York Times, Harper’s Bazaar, and more. If you’re building a routine that puts skin health first, here are the editor-backed essentials to explore.


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Birch Moisturizer Cream

As featured in BuzzFeed

“It absorbs super quickly and leaves your skin feeling silky smooth, not sticky or heavy.”

Powered by birch sap and panthenol, this cream delivers deep hydration while helping strengthen the skin barrier. It calms redness, improves elasticity, and restores balance—making it ideal for sensitive or dry skin types. Lightweight yet nourishing, it layers beautifully under makeup or works as a soothing night cream.

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Product view of Birch Moisturizer Cream showcasing an open jar with visible cream and a matching closed jar on a blue and white background

Birch Moisturizing Cleanser

As featured in The New York Times (Wirecutter), opens in a new tab

“A creamy, low-foaming cleanser that leaves your skin soft, not tight or squeaky.”

This gentle cleanser uses birch sap and allantoin to remove dirt and impurities while preserving your skin’s moisture barrier. Ideal for dry or sensitive skin, it’s the perfect first or second step for a calm, balanced cleanse.

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Angled view of Birch Moisturizing Cleanser showcasing creamy cleanser texture with a blue background

Birch Juice Moisturizing UVLock SPF 45

As featured in Harper’s Bazaar, opens in a new tab

“A creamy formula that layers beautifully under makeup and hydrates while protecting your skin from UV damage.”

This multitasking SPF hydrates with birch juice and hyaluronic acid while protecting skin from UVA/UVB rays. Lightweight and breathable, it wears like a moisturizer—no white cast or pilling. Also featured in Marie Claire, opens in a new tab and Who What Wear, opens in a new tab.

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Front view of Birch Juice Moisturizing UVLock SPF 45 showcasing blue and white tube packaging on a blue background

1025 Dokdo Cleanser

As featured in StyleCaster, opens in a new tab

“Affordable, gentle, and perfect for anyone with sensitive or acne-prone skin.”

This low-pH cleanser is formulated with Ulleungdo deep sea water and triple hyaluronic acid. It refreshes without stripping and delivers essential minerals while removing excess oil and impurities.

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1025 Dokdo Cleanser

1025 Dokdo Cleansing Oil

As featured in ELLE

“Melts away waterproof makeup and sunscreen without stripping your skin.”

This lightweight oil melts makeup and impurities while nourishing the skin with deep sea water and plant-based oils. Perfect for double cleansing lovers who want comfort and clarity.

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Angled view of 1025 Dokdo Cleansing Oil showcasing its pump bottle and pale yellow oil against a blue background

1025 Dokdo Lotion

As featured in VOGUE

“It hydrates and plumps the skin while remaining feather-light—perfect for layering.”

This toner-lotion hybrid is rich in panthenol and deep sea water, ideal for replenishing hydration after cleansing. It preps your skin to better absorb serums while soothing and reinforcing the barrier.

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Front view of 1025 Dokdo Lotion bottle with measurement markings, Korean label, and island artwork on a light blue background

With growing U.S. availability, Round Lab continues to deliver skincare that editors trust and customers love. Explore our most-loved products now available at Target and online.

Final Thoughts

Trusted by editors. Loved by skin.

From creamy cleansers to multitasking SPFs, Round Lab’s award-winning formulas have earned their place in beauty routines—and on beauty editors’ “best of” lists. Whether you're seeking hydration, barrier repair, or daily protection, these essentials are formulated to support your skin every step of the way.

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