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OUR STORY

Clean and pure skincare derived from a land where the sea, wind and mountains meet.

Round Lab is inspired by and encapsulates ingredients from the Korean Peninsula. It is where clean water, mountain peaks and gusty winds meet. A land gifted with natural resources and ingredients with powerful vitality that breathes vibrancy and purity into skin.
Round Lab 1025 Dokdo Toner displayed on a boat against the East Sea

1 East Sea

The East Sea, where warm and cold currents meet off the coast of Korea, forms one of the most lively marine ecosystems. At approximately 13,000 ft. deep, water sourced from the East Sea is exceptionally clean. Formed by volcanic activity, the deep sea water around Ulleungdo (pronounced wool-leung-doh) and Dokdo (pronounced dok-doh) islands is rich in nutrients and natural minerals.

Front view of Birch Juice Mild-Up UVLock sunscreen showcasing SPF50 plus broad spectrum protection in a miniature forest scene

Taebaek Mountains

Taebaek Mountain, the 400-mile backbone of the Korean Peninsula, peaks above 5,000 ft and stretches across both the coast and inland. Its formation remains a mystery to geologists, but it is home to some of the richest, life-giving natural ingredients, found in the untainted and well-preserved pockets of the mountain.

Round Lab skincare jar spills cream onto a miniature beach with palm trees and beachgoers

1 Seabreeze

Air formed where mountains meet the sea is known to be especially clean. With strong, clean winds blowing at over 10 mph, nature here remains vitalized, refreshed, and renewed all year round.

Let’s take a closer look at the hidden treasures uncovered so far!

Three people enjoying nature on a stylized half-globe with mountains, trees, sun, clouds, and swirling blue ribbons

Better Skin, Better Round!

Keeping the spirit of discovery and exploration alive, Round Lab constantly searches for the highest quality skincare ingredients all across Korean soil and water.