Birch Tree from Inje

About Birch Trees

Queen of the Forest

Birch trees, refreshingly tall and snow-white, have been nicknamed “the queen of the forest” for their romantic association with unspoiled mountain streams and wintry nights. Their white bark, which can remain preserved for over a thousand years, naturally peels into thin layers that were once repurposed as “paper” in ancient times. Additionally, their roots, sap, and even the mushrooms growing on them have long been used for medicinal purposes.

Nature's Hydration

In spring, before the leaves emerge, birch tree sap is harvested by creating a small hole in the trunk, allowing its "white sap" to flow. This slightly sweet sap is naturally rich in NMF (Natural Moisturizing Factor) — a blend of ingredients that the skin produces to keep the stratum corneum hydrated. These include amino acids, lactic acid, pyrrolidone carboxylic acid (PCA), and hyaluronic acid.

Benefits on Our Skin

Moisturizes our skin

Reduces inflammation

Purifies and hydrates skin

Prevents sun pigmentation

Clears and brightens skin

Energizes skin

Promotes collagen production

Antioxidant properties

Eliminates toxins

Strengthens hair

Prevents hair loss

Manufacturing Process

1. Birch sap is carefully sourced from the pristine birch forests of Inje

2. Sap is gently collected from the tree trunks using eco-friendly methods

3. The sap is processed into a raw material while preserving its nutrients

4. The refined extract is formulated into Birch Line products for refreshing hydration and skin care

Birch Tree

Inje pronounced in-jae

Inje, full of mountain peaks and untouched by human hands, is home to the first Birch tree forest in Korea.

Birch trees can also be found across the northern part of America. The white-barked tree used widely by trading native nations and Voyageurs, grows from Alaska to Maine, but only as far south as the mountains of Virginia, Tennessee and Oregon.

Birch Tree’s Skin Moisturization Effect Experiment

20% humidity

Used Corneometer CM 825 to measure and compare the change in human skin’s level of moisturization over time and against water. Experiment was performed in room temperature at 68 degrees Fahrenheit with 20% humidity.

2-3x more effective moisture

As demonstrated in the graph, Birch Tree sap is 2-3x more effective than water in maintaining moisture in our skin.

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